'Prosumer' products! I love the ability for the individual owner to customize the arrangement of this amazing shelf/drawer system. Same unit, and tons of variations....Brilliant!
The design of this object allows to participate in the evolution of its shape. By using the TRANSFORMER-SHELF you will constantly rearrange the different units towards each other, creating myriad different shapes. This will have an influence on your impression of the object, the cognition of the surrounding room and the way you identify yourself with the Object. Everybody can put his own ideas into the Object. In the end, the design becomes a process that will be partly submitted to the CONSUMER, who will also partly become a
shape-PRODUCER, and therefore a ‘Design-PROSUMER’
From designer Martin Sammer
49 minutes ago